Retention Policy
Last updated: February 20, 2026
We apply data minimization and recurring cleanup to reduce risk and storage cost.
Retention periods by data class
- Raw ingest data: 7 days by default.
- Canonical business data: 24 months by default.
- Scheduled report snapshots: 12 months by default.
- Resolved alerts/tasks: 180 days by default.
- Security/audit records: 12 months hot retention.
- Leads/newsletter data: up to 24 months.
Exceptions
If a legal hold applies, deletion for affected records is paused until the hold is released.